CEO & General Manager
Heather started at Mountain Line in 2002 as the Accounting Tech II, and most recently served as the Administrative Director. She was appointed the interim CEO and General Manager in February 2020 and continues to oversee the Administrative Division. The Executive Division serves as the liaison with the Board of Directors and Transit Advisory Committee and uses their guidance to develop and implement a strategic plan for all Mountain Line divisions. Heather works closely with Mountain Line’s member agencies (City of Flagstaff, Coconino County, Coconino Community College and Northern Arizona University) to work toward a seamless delivery of transit services across the region. This division also spearheads the delivery of Mountain Line’s mission of “Getting You Where You Want To Go” and establishes a company culture that permeates the entire organization.
Deputy General Manager
Planning & Development Division
Kate serves as Mountain Line’s Deputy General Manager, overseeing the agency’s planning and development functions, and providing leadership on state and federal transit issues. This Planning and Development team is responsible for setting the course for Mountain Line’s future route expansions, construction, and overall transit operations. Armed with a sophisticated level of data, the Planning and Development Division combines data analysis with the needs of our real-world riders to establish future plans. This Division also coordinates with local government entities on the role of transit in overall regional planning and oversees Mobility Management activities.
The Operations Division is Mountain Line’s largest, comprised of the Fixed Route (Mountain Line), Paratransit (Mountain Lift), Safety/Training, and Fleet departments. Mountain Line operates a robust safety program and maintains all of its own vehicles in-house, giving riders a higher level of comfort and reliability onboard a Mountain Line vehicle. The Operations Division also establishes the fixed route bus schedule and coordinates schedules for all operators, in addition to serving as the agency’s dispatch center.
Management Services Director
The Administrative Division is comprised of the Human Resources, Accounting, IT, and Customer Service functions. The Mountain Line front office provides in-person and telephone customer service 40 hours per week, selling passes, helping with route questions, and providing internal support. The Administrative Division oversees all human resource functions, including recruitment, and all financials, including budgeting and procurement. In addition, this division is charged with managing the state and federal grants that Mountain Line receives, ensuring that all obligations are met and deliverables are produced. On the compliance side, this division serves as the liaison with the Federal Transit Administration and Arizona Department of Transportation on all reporting and auditing, as well as provides risk management guidance.
Marketing & Communications Manager
Marketing & Communications
The Marketing Division is charged with promoting Mountain Line and its services, garnering positive community and media support for the organization, and developing all printed communication pieces, such as the Ride Guide. This division manages all of Mountain Line’s social media accounts and serves as the agency’s public information office. In addition, the Marketing & Communication Division coordinates the advertising sales program designed to utilize the highly visible space on Mountain Line’s buses as a cost recovery mechanism.